Piccadilly Circus Building, Land Securities Lights Project London, Architect, Images

Piccadilly Circus London Building

Shaftesbury Avenue Development Proposal, England, UK – design by Fletcher Priest, architects

18 Mar 2016

Piccadilly Circus Development

Design: Fletcher Priest architects

Piccadilly Circus Island Site Development

Piccadilly Circus Lights for Land Securities

Fletcher Priest Architects has won planning permission for a scheme to revive one of London’s most idiosyncratic and popular locations – the urban quarter that is home to the Piccadilly Lights and the historic Rainbow Corner. The 24-hour city block borders Piccadilly Circus, Shaftesbury Avenue’s Theatreland and Soho’s Denman Street and attracts 100m people a year. Fletcher Priest’s proposal lightly envelops the site with a folding geometric skin of ceramic tiles, and creates a roof-top landscape of creative workspaces that open onto terraces with breath-taking views across central London.

Piccadilly Circus proposal by Fletcher Priest

The Piccadilly Circus island site has been a planning conundrum for more than 60 years and a series of design proposals have failed to gain planning consent. The empty space behind the Piccadilly Lights has not been used since the 1950s. In 2012 Europe’s largest property company, Land Securities, asked Fletcher Priest to come up with a design that could turn the apparently unusable space behind the Lights into desirable offices, shops and residential while keeping the lights and existing shops fully operational throughout.

Piccadilly Circus development by Fletcher Priest

At the same time as opening up new space, Fletcher Priest proposes to enhance the character of original buildings on the site and improve the public realm. The scheme, which has won plaudits from Westminster Council, solves the jigsaw puzzle of uses and apparently contradictory interests, with a playful, rational approach that belies the complexity of the site. The proposal creates a winter garden behind the Piccadilly Lights, bringing in natural light from above and making the space useable once more. The distinctive folding roof-scape will be made from point mesh covered with thousands of mass-crafted, glazed ceramic mouldings.

Piccadilly Circus design by Fletcher Priest

Piccadilly Circus London design images / information from Fletcher Priest Architects

Piccadilly Circus building by Fletcher Priest

Fletcher Priest

Website: Piccadilly Circus London design by Fletcher Priest Architects

Piccadilly Circus London Buildings
Piccadilly Circus Piccadilly Circus London
photos © Adrian Welch

e-architect editor Adrian Welch got a rare opportunity to view the famous advertising elements from behind and from the top:

Location: Piccadilly Circus, London, England, UK

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Scans of Piccadilly Circus photos by Adrian Welch in 1996:

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