Everything Becomes Nothing, Fort Myers Illustrated Canopy, Florida Gold Coast University Images
Everything Becomes Nothing in Fort Myers, FL
Mar 4, 2023
Design: AMLgMATD
Location: Florida Gold Coast University, Fort Myers, FL, USA
Photos: AMLgMATD
Everything Becomes Nothing Canopy, Florida
Everything Becomes Nothing – an illustrated canopy for FGCU, Florida Gold Coast University
Everything Becomes Nothing – explores the experience of navigating through a lifetime of imagery, absorbing the illustrated information we encounter, and reconstructing the fragments of our collective memory. The result is a cacophony of visual noise and feelings of nostalgia.
Consisting of hundreds of feet of material stretched over the Arts Complex courtyard of FGCU, the overhead installation creates a mélange of imagery cropped from vintage Florida fruit and vegetable crate labels that were once a prominent staple of advertising but are now a nonexistent art form with archival importance.
Additionally, the displayed imagery relates to the University’s location in an area where farms used to grow the nation’s produce.
What was the brief?
We were invited by the Art Department of the University to implement an idea to help shade their open-air courtyard from the sweltering heat of the Florida sun while still offering views of the sky. The concept had to be achievable within a tight academic budget.
Everything Becomes Nothing in Fort Myers, Florida – Project Information
Design: AMLgMATD – https://www.amlgmatd.com/
Completion date: 2023
Photography: AMLgMATD
Fort Myers design by AMLgMATD, Florida, USA, images / information received 040323 from AMLgMATD
Location: Fort Myers, Florida, USA
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Comments / photos for the illustrated canopy for FGCU, Florida Gold Coast University, Fort Myers, FL, USA page welcome
