Jewish Museum of New York Exhibition

Jewish Museum of New York Exhibition, Show, Photos, NY Architecture Images

New York Design Exhibition : Architecture

Off the Wall Design – design by Studio ST Architects & Z-A, USA

Oct 6, 2008

The Jewish Museum of New York

Design: Studio ST Architects & Z-A

Off the Wall – Exhibition Design

Jewish Museum of New York Exhibition Jewish Museum of New York Exhibition Jewish Museum of New York Exhibition

Jewish Museum of New York Exhibition 2008

Constructed out of art packing materials, the design for “Off the Wall” follows the concept of the exhibition where traditional materials – the museum’s permanent collection, or its’ music archives – are recycled and reinterpreted to create new works of art.

Similar to the way the art reinterprets the content of the museum, its art collection, the design reinterprets the context of the museum, its art handling and shipping. The foam and cardboard from the back rooms of the museum are brought to the front of the house and into the space of the gallery, giving new meaning to the internal mechanisms of the museum.

In a literal translation of the exhibition title, the design provides only ‘Off the Wall’ platforms for the display of the art as well as the artists at work. Three different materials were used in the three galleries responding to the type of art in each space:

– The Pixilated Mattress – A landscape of gray foam blocks, for the sound artists and a lounge space.
– The Pedestal Mountains – A tactile series of pedestals from white ester foam, which heighten the materiality of the fashion design and multimedia art display.
– The Display Canyon – A cut through layers of honeycomb cardboard displaying both the flat-screen media and projected art along with the artists in a continuous intimate exhibit.

Exhibition design is possibly one of the more extreme cases of short lived architecture. As such it provides an opportunity for integrating the life expectancy of the project as a driving force for the design.

The before and afterlife of the project become crucial participants in the design process where the use of ephemeral materials (the foam and cardboard) merely shift the matrix of the routine operations of the museum.

Off the Wall Design Exhibition NYC Jewish Museum of New York Exhibition Jewish Museum of New York Exhibition

The Jewish Museum of New York Exhibition Design images / information from Studio ST Architects 061008

Exhibition Design Team: Esther Sperber, Guy Zucker, Yuteki Dozono, Nick Messerlian, Terrence Seah

Address: 1109 Fifth Avenue at 92nd Street, New York, NY 10128, United States

Contact: (212) 423-3200

Studio ST

Location: 1109 Fifth Avenue at 92nd Street, New York City, USA

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