5 reasons why you should sell on Amazon tips, Online shopping guide, eCommerce success advice
5 Reasons Why You Should Sell on Amazon
30 Dec 2022
Shopping, fondly referred to as retail therapy, has greatly evolved throughout the years.
Online shopping has been dominating the business industry and continues to be a strong source of cash flow for merchants who have decided to take a dip in e-commerce.
Whether you already have a physical store or an existing online shop, you may have, at some point, considered exploring something larger. Amazon is one of the largest and most popular online marketplaces in the world. While it can be a great platform to sell your products, it’s important to understand the amazon seller fees involved to ensure you are making a profit.
And what could be larger than venturing into Amazon?
If you’re still trying to gather reasons why you should sell on Amazon, keep reading! We’ll take you for an insightful ride.
Amazon is a very lucrative marketplace
No matter what product you are selling and which e-commerce platform you are using, Amazon remains the winner in terms of growth potential due to the high conversion rates seen across all the countries this platform is present in.
By selling on Amazon, you have unlimited opportunities to expand your market.
Of course, you need to use the best Amazon seller tools to ensure that you are beating the competition.
But once you’ve got that in place, you’ll reap the benefits soon after.
Relatively low listing fees = low investment
A crucial part of engaging in business is balancing the investment (cash out) versus the return on investment (ROI).
The good thing about Amazon is that it only requires very minimal investment compared to other business models, which is ideal for sellers who don’t have much cash to invest.
If you explore Amazon, there’s a rich and active market for preloved items.
You can actually begin selling on Amazon by listing stuff that you don’t use in your house, or some items that you’ve curated from thrift stores, yard sales, etc.
You don’t need a separate website if you sell on Amazon! When you start selling on Amazon, you don’t have to worry about website hosting, layout, or an email list (all of which cost money).
You don’t even have to design your own Amazon product pages, as everything is done for you.
If you’re selling an existing item on Amazon, there is only one product page shared by all vendors. Therefore there is no need to take photographs or undertake keyword research.
And if you are introducing your own branded products to the market, you will only need to create a product page.
The great thing about selling on Amazon is that the listing fees are low, and if you’re starting out as an individual seller, you won’t have to pay any fees until you sell something.
Once you’ve understood the ins and outs of selling on Amazon, you may opt to upgrade to a Professional Seller account.
You’ll have to pay a fixed monthly fee, but you’ll gain access to the platform’s powerful selling tools, so that’s still a win-win situation for you.
Bear in mind that there are various fees applicable by product categories. Take this into account when calculating your profit margin.
Wider audience reach
Amazon is considered to be a household name when it comes to online shopping.
It boasts more than 200 million customer accounts, with a significant percentage of these users subscribed to Amazon Prime, a special account that provides subscribers with access to special discounts, perks, and benefits.
Having access to millions of online shoppers is one of the best reasons why you should sell on Amazon. You can also leverage the amazon influencer program to launch your product using the power of influencers.
If you’re considering a low-cost yet highly-sustainable long-term business, selling on Amazon should be one of your options. By hiring an Amazon Agency, you will not only reach a wide audience but also achieve great results in your sales.
E-commerce is greatly in demand today, and, based on business projections, will continue to be in demand in the years to come.
Trusted household name
Think of Amazon as your business partner. When you decide to sell on Amazon, you will be part of a platform that has grown to be a trusted household name in the field of online shopping and retail.
Amazon’s products and services, as well as the convenience it offers, have paved the way for making it a trusted shopping platform.
If Amazon’s millions of consumers didn’t enjoy their trust, they wouldn’t be making purchases there.
You can establish and develop some of that trust as an Amazon seller, which is extremely beneficial when potential buyers are debating whether or not to make their first purchase from you.
To ensure that its marketplace is a secure and dependable place to shop, Amazon implements a number of standards.
Customers value this and know that Amazon sellers must adhere to these criteria to continue selling.
Your Amazon presence reduces the perceived risk that certain customers have when shopping online, allowing you to take advantage of Amazon’s customer support, which is wonderful for your company.
Systematic shipping via Fulfillment by Amazon
The Fulfillment by Amazon (FBA) method allows you to send Amazon your inventory, and they will pick, pack, and ship your products on your behalf directly from the warehouse.
This relieves you of the packaging and shipping duties while simultaneously enabling you to provide Prime shipping to millions of Amazon Prime members who, on average, spend more than four times what non-Prime customers do.
By using FBA, you authorize Amazon to assume liability for any shipping-related difficulties, such as delayed or damaged packages. Your standing as a merchant is unaffected.
When you sell on Amazon, Amazon’s consumers come first and foremost.
The majority of the technical aspects are initially handled by Amazon, and they also handle a large portion of the customer service, particularly if you use FBA.
Address changes, consumer questions, order issues, and more will be handled by Amazon.
You’ll have a lot of your precious time freed to spend on other parts of your business when Amazon is on your side.
When you sell on Amazon, you eliminate the need to spend hours handling customer concerns that Amazon itself could resolve.
Additionally, the tasks of packing and delivering merchandise will be taken from your shoulders.
This is another awesome reason why you should sell on Amazon. FBA is not only convenient on your part as a seller, but it also paves the way for new and repeat customers to purchase your items.
Starting or handling a business means that you have to be always on your feet and be adaptive to changes.
There is always more to learn and more actions you can take to improve your business.
Selling on Amazon is a terrific first step toward eCommerce success.
With your own web store working in tandem with your Amazon sales, you’ll enjoy more benefits than before.
Make sure to choose the best Amazon seller tools to ensure that you maximize the business opportunity that the platform offers.
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